Elements of Web Design


Posted on September 27, 2013 by Aaron Johnson

Designing a quality website is often a task best left to the professionals. This is because when it comes to designing a new website, there are many individual tasks that must be managed properly in order to give you the final product you have been looking for: a really fantastic website.

Let’s take a look at what goes into the website design process for a really great website.


The website “design” process refers mostly to the process by which a website’s look is created and managed. More often than not, this process involves extensive meetings between the client and design staff to determine the following factors:

  • What the client wants the website to look like.
  • What the website is supposed to do for people who visit it.

Along the way, the design team will lead the client through many questions related to website form and function so that the completed website will meet all of the client’s needs and goals.


The web “development” process refers to the process by which the website itself is coded and created. There are many different coding languages that are used to make websites internet ready and, during the development process, trained professionals will use these languages to bring your website to life.

SEO Considerations

One of the most important considerations for the average client is “search engine optimization” or SEO. SEO refers to how well a website does in the search engine results. Does, for example, a general search for your product show your website on the first page of results? If it does not, you may need to improve your SEO.

Still, most web design professionals know that SEO is one of the most important tasks for the average client. This is why the professionals you work with will produce a site that is designed to do well in the search engine results. As you know, a website that is high in the search engines will generate more conversions for you, which is more money in your pocket.

Although web design has more than a few hobby practitioners, quality design and development is best left to the professionals. If your business needs a great website that has highly effective SEO, a team of professional web designers and developers will be able to help you bring your vision to life.

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