Posted on June 28, 2018 by Aaron Johnson
Did you know that boredom has been shown to make people 144% less attractive? Or that boredom actually caused the sinking of the Titanic? What about boredom being the number one reason the world is running out of pencils at an alarming rate?
Ok, so while those might be completely invented facts, it doesn’t take a whole lot to see that there are few things worse in life than boredom. And in this digital age where it’s harder than ever to grab someone’s attention, being boring can be the kiss of death for anyone trying to convey a message, especially businesses.
Now, this might not be an issue for companies like IDEO or SpaceX, who thrive on being creative and cool. But there are whole industries out there like the legal profession that could be awarded special commendations for their contributions to boredom. When it comes to digital advertising and brand positioning, too many law firms are missing out on attracting new clients. They’ve confused website with textbook and are still using AOL accounts despite the fact that it’s no longer 1995.
It doesn’t have to be this way.
We’ve found five attorneys based right here in Nashville who are nailing their digital presence. Let’s take a look at who they are and why:
Law offices don’t have to have to have boring websites. They can implement simple but strong tactics to reach clients with clear and effective messaging and brand positioning that doesn’t compromise their professional image.
If you’re a law office and you want to extend your reach, update your brand messaging, and start getting new business instead of just referrals, give us a call. We can help you create a website that’s inviting, engaging, and fit for the digital age.