Branding Agency · Nashville One identity. Every surface it touches.
Social Link is a branding agency in Nashville. We design brand identities and everything that carries them: logos, packaging, menus, signage, merch and vehicle wraps, made to look like one brand wherever it shows up.
Case studies: Kitty Hawk
Kitty Hawk · Tiffany’s Bar & Bistro · DAX · JWM
The surface test.
A brand is only as strong as its weakest surface. Pick one and see it hold, from the sign to the sticker.
Kitty Hawk3 surfaces, one identityOpen the work
Tiffany’s Bar & Bistro3 surfaces, one identity
The Titans Press Box at BNA4 surfaces, one identitySee the logo work
DAX2 surfaces, one identityOpen the work
Oh Grate!1 surface, one identityOpen the work
JWM1 surface, one identity
What we design.
The identity, and the things people touch, carry and see.
★★★★★Google review
“Every project, including redesigning our website, literature, presentations, creating new videos, and assisting with all of our trade shows, has been amazing.”
- Identity
- The logo, the colors, the type and the voice: the rules everything else follows.
- Packaging
- Boxes, wraps, labels and the shelf moment.
- Print and places
- Menus, signage and the graphics on the walls.
- Merch and apparel
- Bags, shirts and the things people take home.
- Digital graphics
- Social templates, ads and presentations that look like the same brand.
How a brand gets built.
Strategy first, so the design has something to say.
- 01
Discover
Who you serve, what you stand for and who you are up against.
- 02
Position
The one thing people should remember, and the voice that says it.
- 03
Design
The mark, the palette, the type and the first surfaces.
- 04
Roll out
Every surface, plus guidelines your team and vendors can follow.
Starting fresh or refreshing? Tell us where your brand shows up today. We will plan the surfaces with you.
Start a branding projectWhat is the difference between a logo and a brand?
A logo is one mark. A brand is the whole system people recognize: the mark, the colors, the type, the voice and how it shows up on every surface. We design both. See Logo Design.
What do I get at the end of a branding project?
The identity (logo files, colors, type and voice), guidelines your team and vendors can follow, and the first surfaces you need, from packaging to signage to social templates.
Can you refresh our brand without starting over?
Yes. A refresh keeps what people already recognize and fixes what does not hold up.
How long does a branding project take?
It depends on how many surfaces and how many rounds of review. We set the schedule with you when we scope it.
How much does branding cost?
It depends on the scope: an identity alone, or an identity with packaging, signage and more. We scope it with you.